Capability statements, positioning, & the digital presence that gets you shortlisted. We've done this at national scale.
And still runs on a page builder held together with plugin duct tape. Federal buyers scan for signals of maturity — the site is one of the loudest.
Made in Canva by a subcontractor. Everyone in your industry has one. Yours doesn't stand out — and it should, because it's the first thing procurement sees.
By the time you've filled the role, the opportunity has closed. MB is a small in-house-adjacent team you can plug in this month — not next fiscal.
Your team can execute. Your proposals just don't read like it. Positioning, narrative, and design are three of the top-scored non-price categories. We work on all three.
Structured for a contracting officer's scan. NAICS, past performance, differentiators. Print & digital.
Meta, LinkedIn, Google, print, event, direct mail. Designed & deployed for hard-to-reach audiences at scale.
Accessibility is part of federal production, not a pass at the end. Structured documents, contrast, alt text, tagged PDFs, readable forms.
English, Spanish, & more. Culturally relevant messaging that reaches populations other campaigns miss.
Booth signage, brochures, mailers, pitch decks, business cards. Everything a booth needs to look serious.
We support primes running large federal programs & subs positioning to win them. Comfortable in either role.
USDA allocated $2.2B under Section 22007 of the Inflation Reduction Act to support farmers, ranchers, & forest landowners who faced discrimination in USDA lending programs. Windsor Group LLC was awarded execution across 27 states east of the Mississippi, plus Puerto Rico & the U.S. Virgin Islands, on a tight deadline.
Windsor held the prime contract. MB joined the team as the creative & digital subcontractor, leading strategic marketing & multichannel outreach. We built culturally relevant messaging in multiple languages, deployed multi-channel advertising, designed program materials & event collateral, coordinated with government agencies & community organizations, & supported Section 508 accessibility across program materials.
Nearly 1,000,000 ad impressions & 22,500 direct digital engagements, on a $50,000 digital advertising budget.
Bring it. First call is 30 minutes with Mark — we'll tell you honestly whether we can help & what a scoped engagement would look like.
Thirty-minute intake call with Mark. We map your capability profile, upcoming pursuits, & where MB fits. No pitch, no deck.
Clear estimate of hours by workstream. Billed against real work delivered, not against a locked SOW.
Standing weekly check-in with your team. Written progress reports every Friday. No surprises.
Design, campaigns, materials, event assets, whatever the scope. Culturally relevant, multilingual where needed, built with Section 508 accessibility support.
Assets are checked against Section 508 accessibility practices before they ship, & we document what we checked for your closeout package.
Final reports, deliverable archive, & past-performance narrative for your next pursuit. You keep everything.
We do not hold facility clearances or provide cleared staff. If your program requires Secret or higher, we're not it — we'll refer you to someone who is.
Our workflows & deliverables are unclassified by design. We build capability & marketing assets, not classified deliverables.
We are not on the GSA MAS or any GWAC as a direct schedule holder. We team through primes who are.
Mark Bohay founded MB in 2009 after two decades in marketing, digital, & strategy. Notre Dame (Finance + Psychology), Georgetown (MA PR & Corporate Comm). He leads every federal engagement personally, from the first call through closeout & past-performance documentation.
Federal buyers work with the person they meet. No account manager class. No handoffs to a junior team after the sale. If Mark answers your first call, he's answering your fifteenth.
Introduce us to a serious lead. Get a credit on your next project.
When a prime, capture manager, or trusted introducer refers MB into a federal engagement that becomes a paid client contract, we return a 10% account credit on the value of that first contract. The credit applies toward your next MB engagement. Capped at $50,000 per match. Referral is documented up front & credit issues once the referred client's first invoice is paid.
You've won or are pursuing federal work & need a marketing partner who can execute at scale. We've done this with Windsor on programs from $10K to $2.2B.
Book a call →Your capability statement is outdated. Your site isn't shortlisting you. Your campaigns don't reach the audience. We build the whole federal marketing stack.
Book a call →Full capability statement, NAICS codes, past performance, entity registration. PDF, direct download. No form, no gate.
Download PDF →No slide deck. No pitch. Just a real read on whether MB fits. If not, we say so and often refer you elsewhere.