Bar Association of the District of Columbia
Modernized ops, new sponsor revenue, and sold-out events for the DC legal community.
Unlock the Power of Data with Strategic Digital Marketing
Book a free consult →Your contact list is an asset until it isn't. Duplicates, decay, and three competing spreadsheets are how it stops being one.
We manage the data behind marketing: CRM and database structure, imports and cleanup, segmentation, and the integrations that keep your website, email, and records talking to each other.
Most engagements begin with a mess that accumulated honestly. Contacts in a CRM, more in a mail platform, more in spreadsheets on individual laptops, and no agreement on which is authoritative. We establish that first, because every other improvement depends on it.
Then hygiene: deduplication, standardized fields, and a maintenance routine so quality does not decay back within a year. Data cleanup is a habit, not a project, and we set up the habit alongside the cleanup.
Segmentation is where the value shows. A list you can slice by member type, giving history, program, or engagement is worth several times an undifferentiated one, because it lets you stop sending everything to everybody.
Integration work connects the pieces so a website form arrives in the right place with the right tags, without anyone retyping anything.
Handled by us rather than handed over.
The system of record agreed before anything else, because every other fix depends on it.
Deduplication and standardized fields, plus the maintenance habit that stops decay recurring.
Lists sliceable by the distinctions that matter, so you can stop sending everything to everyone.
Thirty-minute intro call with Mark. No slide deck, no pitch. Bring your current setup and we'll be honest about whether we can help.
Book an intro call →