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Service 04

Management.

The work behind the work. Ops, membership, events, sponsorships, and the operational muscle that turns a good org into a running one. Especially good for membership groups and small nonprofits without the internal team to run the machine.

The work itself.

01

Association & membership management

Every membership org with a board that wants to grow. Renewals, member communications, sponsor relations, event calendars, all the way down to the CRM record. Full stack of running a membership org so your staff can focus on programming.

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02

Event production

Annual galas, CLE seminars, fundraisers, member mixers, panels, awards. Registration platforms, sponsor packages, run of show, day-of coordination, and wrap reports that actually tell you what worked. Sold-out and self-funded is the target.

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03

Project management

Complex programs across teams, vendors, and stakeholders. Timelines, budgets, deliverables, dependencies, weekly reporting. We hold the whole thing accountable to itself so nothing slips through a crack that nobody was watching.

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04

Planning & implementation

Strategic plans that don't sit in a drawer. Board offsites, stakeholder interviews, priority stacking, then the follow-through the plan usually doesn't get. Design plus delivery.

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05

Google Grants management

Ten thousand a month in free ad spend most nonprofits qualify for and never claim. We apply, configure, and manage the campaigns quarter after quarter. Free acquisition channel, on tap.

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06

Brand strategy

Positioning, voice, messaging architecture. Where the org shows up in the world and what it stands for. Not a logo exercise. The strategic layer that everything visible has to answer to.

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07

Reporting, research & audits

Analytics dashboards, communication audits, marketing audits, benchmark studies against your peer set. Know what's actually working and what you're spending on habit before you double down on either.

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08

Database & CRM

Salesforce, HubSpot, Copper, MemberSuite, iMIS, YM. Setup, cleanup, migration between platforms, integration with your website and email. Data that stays clean so campaigns actually work.

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Every Management engagement comes with.

Foundation

Direct line to Mark

Every engagement led by Mark himself. No account manager between you and the person doing the work. First call, last commit.

Cadence

Weekly rhythm you can plan around

Weekly status, monthly deep-dive, quarterly strategy review. You always know where things stand and what happens next.

Documentation

Records that outlive the engagement

Every process documented. Every decision logged. If you ever move on from us, the whole record is yours.

Governance

Clear roles & escalation paths

Who owns what, who signs off, who gets called at 11pm. Written down before the work starts, not after something breaks.

Reporting

Numbers that mean something

Monthly reports focused on outcomes, not activity. Registrations, renewals, revenue. What actually moved.

Handoff

A runbook when we wrap

Post-engagement documentation your team can operate from. No hidden dependencies. No lock-in you didn't ask for.

Three shapes a Management engagement typically takes.

Full retainer
You need us running the machine.
Association staff of 1-3 who need capacity
  • Monthly board reporting
  • Event execution
  • Member communications
  • Sponsor management
Advisory
You have a team, you need a brain.
Growing org, need senior perspective
  • Monthly strategy calls
  • Async advice
  • Board prep support

Questions we get asked

What does management actually cover?

Project management, planning, events, reporting, database and CRM work, brand management, association support, and Google Grants administration. It is the layer that keeps marketing running once the strategy is set and the assets exist, which is the part that most often falls over.

Can you manage work that other vendors are executing?

Yes. We run the schedule, the milestones, and the reporting across whoever is doing the work, including teams that are not us. Someone has to hold the whole picture, and it is hard for that to be one of the vendors delivering a piece of it.

We are a nonprofit. What is Google Grants and would we qualify?

It is Google’s program of donated search advertising for eligible nonprofits, and the qualifying part is usually straightforward. The harder part is that the account has real policy requirements and quietly stops delivering if nobody tends it. We handle the application and the ongoing management, which is the half that gets abandoned.

How will we know what is happening?

Milestones you can see, regular status updates, and reporting that says what moved rather than what was busy. You have a direct line to the crew, and you are not filing tickets into a queue to find out where something stands.

How is management work priced?

Work is scoped and estimated up front, then billed the way that fits the engagement: project, retainer, or hourly. Larger engagements split into milestones. Management work is usually continuous rather than project-shaped, so an ongoing arrangement tends to fit it best.

Let's just talk.

No slide deck. No pitch. Every first conversation is thirty minutes with Mark. Real read. Real fit. Then we go.

Book an intro call