Maryland University of Integrative Health
Accessibility-focused rebuild integrated with Salesforce and Pardot. A Drupal-to-WordPress migration and a multi-platform advertising program that drove student inquiries up 31% year over year.
Reach Your Audience, Drive Results: Comprehensive Digital Advertising Services
Book a free consult →Paid search buys attention from people already looking for what you do. It is the fastest channel to turn on and the easiest one to waste money in.
We run paid campaigns across search and social, and the first thing we do is work out whether you should. Paid works when there is genuine search demand for what you offer, when the page you send people to can convert them, and when you can measure what a conversion is worth. If any of those three is missing, we would rather fix it than spend your budget around it.
When we do run campaigns, structure comes first: proper campaign and ad group organization, negative keywords so you stop paying for the wrong searches, and conversion tracking wired up before launch rather than bolted on when someone asks for numbers. Then it is iterative, because the first version of an account is never the efficient one.
You get reporting against cost per outcome rather than impressions and clicks, so the question is always whether the spend paid for itself.
We confirm there is real search demand and a page that converts before recommending a budget, because paid amplifies whatever is already there.
Conversions defined and instrumented up front, so performance is measurable from day one instead of reconstructed later.
Cost per enquiry, sign-up, or sale, so you can judge whether the spend earned its place.
We specialize in targeted advertising across various platforms, including Facebook, Instagram, LinkedIn, and Google Ads. We help you identify the right channels for your audience and objectives, ensuring that your ads reach potential customers effectively.
We are committed to delivering measurable results. We track and analyze key metrics such as website traffic, lead generation, and sales conversions. Our detailed reports provide insights into how your campaigns are performing and highlight areas for improvement.
Yes! We have expertise in creating campaigns for both B2C (business-to-consumer) and B2B (business-to-business) audiences. Whether you’re looking to engage consumers on social media or connect with professionals on platforms like LinkedIn, we tailor our strategies to meet your specific needs.
The budget for digital advertising can vary widely based on factors such as your goals, target audience, and chosen platforms. During our initial consultation, we will discuss your objectives and recommend a budget that aligns with your campaign goals while maximizing ROI.
The timeline for seeing results can vary based on the type of campaign and your specific objectives. Generally, you may start noticing initial engagement within a few days to weeks, while more significant results such as increased leads or sales may take several weeks or months depending on the campaign’s complexity.
Thirty-minute intro call with Mark. No slide deck, no pitch. Bring your current setup and we'll be honest about whether we can help.
Book an intro call →