the ask
Friends of Puerto Rico (FoPR), a non-partisan 501(c)(3) social impact organization, sought additional support to develop an impactful end-of-year campaign across both traditional and digital media. Their goal was to continue building on their successful partnerships, programming, and outreach, while enhancing their donor base and driving donations to support their mission of creating an economic and innovation hub in Puerto Rico.
expertise applied
Markets
Solution
We collaborated with FoPR to create a strategic end-of-year campaign designed to amplify their message and reach a wider audience. This included a combination of traditional and digital media efforts, such as targeted advertising, email marketing, and social media campaigns. We also provided support in refining their organizational strategy, identifying key donor segments, and developing outreach initiatives to build stronger connections with their network of partners and potential donors.
Result
Our efforts helped FoPR expand its visibility and reach, resulting in increased donor engagement and contributions. The end-of-year campaign successfully aligned with their mission and laid the groundwork for stronger partnerships and future initiatives. By enhancing their media presence and donor relations, FoPR was able to further their impact in creating opportunities for the next generation of leaders and entrepreneurs in Puerto Rico.
